Advertising Industry — Practice Quiz
Telangana Open School (TOSS) · Class 12 · Mass Communication
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What is the main purpose of advertising?
Which of the following is a form of audio-visual advertisement?
What does the term 'consumer' mean?
Which advertising term refers to a rhyming song used to promote a product?
Sample Questions
An ad on radio or TV is commonly called a:
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Spot
A 'spot' refers to an advertisement aired on audio or visual media like TV or radio.
Which of the following is NOT a medium used in advertising?
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School textbook (non-commercial)
School textbooks are educational materials and not used for commercial advertising unless sponsored.
What is the main goal of a jingle in advertising?
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To make the ad more memorable
Jingles use music and rhyme to help consumers remember the product or brand easily.
Which of these needs do advertisers often appeal to?
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Emotional and social needs
Ads often target emotions like status, appearance, and belonging to influence consumer behavior.
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