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Consumer Behaviour Cardinal And Ordinal Utility Analysis

ICSE · Class 12 · Economics

Quick revision notes for Consumer Behaviour Cardinal And Ordinal Utility Analysis — ICSE Class 12 Economics. Key concepts, formulas, and definitions for last-minute revision.

68 questions40 flashcards5 concepts

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A graph showing the relationship between total utility (TU) and marginal utility (MU) as consumption of a good increases. TU increases at a diminishing rate, reaches a maximum, and then declines, whil
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Key Topics to Revise

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1. Utility and Cardinal Utility Analysis

  • Utility is the measure of intensity of want of a good, that is, the desire to have a commodity.
  • Utility is subjective, so it varies from person to person.
  • Utility is different from usefulness and also different from pleasure.
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2. Types of Utility and Relationship Between MU and TU

  • Utility can be classified into total utility and marginal utility.
  • Positive marginal utility means total utility rises with extra consumption.
  • Zero marginal utility is the point of satiety or perfect saturation.
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3. Law of Diminishing Marginal Utility

  • The Law of Diminishing Marginal Utility is the fundamental law of utility analysis.
  • It is a universal law of consumption applicable to all goods and services.
  • Herman Heinrich Gossen, a French economist, was the first to formulate this principle in 1854, though the name was given by Marshall.
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4. Law of Equi-marginal Utility and Consumer's Equilibrium under Cardinal Utility

  • The law of equi-marginal utility was propounded in the nineteenth century by a French Engineer named Gossen.
  • This law is an extension of the law of diminishing marginal utility.
  • It is also called the law of substitution and the law of maximum satisfaction.

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Full Notes

Key Concepts

Utility is the measure of intensityCardinal utility is the utility whereTotal utility is the total satisfactionMarginal utility is addition madeMarginal utility may be positive

Frequently Asked Questions

What are the important topics in Consumer Behaviour Cardinal And Ordinal Utility Analysis for ICSE Class 12 Economics?
Key topics in Consumer Behaviour Cardinal And Ordinal Utility Analysis include Consumer Behaviour: Cardinal and Ordinal Utility Analysis - Complete Overview, TU and MU Relationship: What Really Happens as Consumption Increases, Overview of Consumer Behaviour Analysis. These are the concepts ICSE Class 12 examiners draw on most — study them first, then practise related questions.
How to score full marks in Consumer Behaviour Cardinal And Ordinal Utility Analysis — ICSE Class 12 Economics?
Understand the core concepts first, then work through the 68 practice questions available for this chapter. Revise formulas and definitions regularly, and use flashcards for quick recall before the exam.

Sources & Official References

Content is aligned to the official syllabus. Refer to the board website for the latest curriculum.

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