Attitude, Prejudice and Stereotype
ICSE · Class 12 · Psychology
Summary of Attitude, Prejudice and Stereotype for ICSE Class 12 Psychology. Key concepts, important points, and chapter overview.
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Attitude is a lasting evaluation toward any object, person, or situation. It includes likes, dislikes, positive reactions, and negative reactions shaped by experience. Prejudice is a preconceived judgement about people because they belong to a social group. Stereotype is the cognitive part of this p
Key Concepts
Attitude is a lasting evaluation toward
Attitude is a lasting evaluation toward an object, person, or situation. It may be favourable or unfavourable, and it can also be ambivalent, containi
The affective component is the feeling
The affective component is the feeling part, the cognitive component is the belief or thought part, and the behavioural component is the action part.
Perception is the foundation of thinking
Perception is the foundation of thinking, while attitude is the manifestation of that thinking. The relation is linear: Perception leads to belief, be
Belief is broader than attitude
Belief is broader than attitude and includes knowledge, opinion, and faith. Beliefs form the cognitive part of attitude, but all beliefs do not become
Attitudes are generally measured by Likert
Attitudes are generally measured by Likert scales, which use statements ranging from favourable to unfavourable.
Learning Objectives
- Define attitude, prejudice, stereotype, and discrimination
- Identify the three components of attitude: cognitive, affective, and behavioural
- Understand how attitudes are formed through learning, evaluation, need satisfaction, and self-perception
- Explain how attitudes change through persuasion and cognitive dissonance
- Distinguish between prejudice, stereotype, and discrimination
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